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- 148 (More) Laws of Power That Determine Your Success, Happiness, and Fulfillment in Life
148 (More) Laws of Power That Determine Your Success, Happiness, and Fulfillment in Life
YOUTUBE 📚 CREATOR LAUNCH ACADEMY 📚 PATREON
Beneath the surface of the everyday, there’s an unseen undercurrent of universal laws and forces that work together to determine the results you experience, what happens to you, and where you end up in life.
They are always and everywhere at work, much like gravity, and ignorance of these laws is no excuse. They’re quietly and powerfully shaping your destiny, whether you’re aware of them or not.
This goes much beyond (and is way more practical than) just “positive thinking,” by the way. I have literally 18 pages of notes from this book.
The great news is that you can learn these laws.
You can discover their functions, how they operate, and most importantly, how to control them to stack the probabilities of success in your favor.
That’s what this book is about, and what Brian Tracy has done is compile 148 of these laws, covering areas as diverse as success, achievement, relationships, negotiation, fulfillment, and more, before going on to break down how you can put them to work in your own life. So they’re working for you, rather than against you.
At the time of writing, I’ve read 17 of Brian Tracy’s books, and he’s been with me from the very beginning. Back when I was a minimum wage nightclub bouncer and hospital security guard, reading books like Maximum Achievement and learning to move ahead in life by doing more than that for which I was getting paid.
Sure enough, as the years went by, I was able to grow my own business to the point where I have complete freedom to spend my time how I wish, to make great money talking about books on the internet, and passing along his success principles to others.
As comprehensive as these Laws are, though, I’d never suggest that you stop here.
Richard Koch has another excellent book called The 80/20 Principle and 92 Other Powerful Laws of Nature, and I’d highly recommend reading that as well (and basically every other great book you can get your hands on).
These are also different than Robert Greene’s 48 Laws of Power, but that’s an absolute classic as well, and one of my all-time favorite books.
What I will say, however, is that these Laws represent perhaps the 5 percent of principles and strategies that will lead to 95 percent of your results in life.
They’re not necessarily “secrets,” and they’re certainly not magical - no more magical than the universe itself, I mean. But they’re unbelievably powerful.
So now, before our coffees get cold, let’s hit the books!
“If you want a fit, healthy, and strong body, be worthy of one. Practice application, moderation, and determination. Slug it out one inch at a time, day by day. Deserve what you want. Because eventually - if we live long enough - most of us will mostly get what we deserve.”
“The goal is to work on the most important things that will move your business forward first, before you get into the fires and reactivity. By 10:30AM, your day should be a massive success.”
Inside my private business mastermind, Creator Launch Academy, we’re tackling one nonfiction book per month and implementing its lessons inside our businesses.
This month’s book is From 6 to 7 Figures, by Austin Netzley, a great book about how to operationalize, systemize, and scale your business faster than ever. Click here to claim your free trial, and join our business book club for educational content creators!


After achieving my (somewhat meaningless) goal of reading 1,000 books before I turned 30, I set a new (also meaningless but cool) goal of reading 10,000 books. As of today, I’ve read exactly 1,417 books, including 65 books so far this year, and if you’re interested, here’s my full Reading List.
“The two keys to great success are, first, being clear about what you want, and, second, being clear about the price you’re going to pay to get it.”
As I’ve said at the beginning of this email, beneath the surface of the everyday, there’s an unseen undercurrent of universal laws and forces that work together to determine the results you experience, what happens to you, and where you end up.
They are always and everywhere at work, much like gravity, and ignorance of these laws is no excuse. They’re quietly and powerfully shaping your destiny, whether you’re aware of them or not.
So don’t try to cheat the universe, because it can’t be done. At least not for long.
Every one of these Laws will catch up with you, because they are a function of how the universe works. You exist within this universe, and so it makes sense that you’d be subject to its Laws.
You may not always “see” them operating in your life, but that’s because you’re thinking like a human being, looking outward, trying to impose order on a chaotic stream of events.
Instead, you have to think like the universe. Adjust yourself to its Laws and principles (which exist for your benefit anyway, and the benefit of all), and design your life according to the grand design that surrounds you in all directions, across endless space and through time everlasting. And now let’s look at some of the Laws themselves…
“If there’s an effect in your life that you desire, such as success or wealth or health or happiness, you can have it by simply instituting the causes that have been proven to generate it.”
“The world is quite neutral about all this. The world, the marketplace, and other people don’t really care who or what you are or where you come from, as long as you institute the proven causes of the specific effects that you want.”
“You can’t hope to acquire or achieve anything more on the outside than you’ve acquired or achieved on the inside. The law of correspondence reigns supreme.”
The Laws of Success:
The Law of Cause and Effect — For every effect, there is a cause or a series of causes.
The Law of Mind — Thoughts objectify themselves; thoughts held in mind produce after their kind.
The Law of Mental Equivalency — Your primary responsibility to yourself is to create a clear and accurate mental equivalent of what you wish to experience in your external life.
The Law of Correspondence — As within, so without. Your outer life will tend to be a mirror image of your inner life.
The Law of Belief — Whatever you believe with emotion becomes your reality.
The Law of Values — What you truly value and believe is only and always expressed in your actions.
The Law of Motivation — Everything you do is triggered by inner desires, urges, and instincts, many of which may be unconscious. Your attitudes and behavior will be determined by your dominant motivations, by what you really want and need, not by what you think you want.
The Law of Subconscious Activity — Whatever thought or idea that you hold in your conscious mind, mixed with emotion, will be accepted as a command by your subconscious mind.
The Law of Expectation — Whatever you expect with confidence will tend to materialize in your life. You get not what you want, but what you expect with the greatest intensity.
The Law of Concentration — Whatever you concentrate on and think about repeatedly and with emotion tends to become a part of your inner and outer life.
The Law of Habit — Virtually everything that you do is automatic and unthinking. You are largely a creature of habit. You tend to follow the path of least resistance and to do the things that you’ve become accustomed to doing in the past.
The Law of Attraction — You inevitably attract into your life the people, events, and circumstances that harmonize with your dominant thoughts.
The Law of Choice — You are always free to choose the content of your conscious mind, but in so doing, you are choosing every other part of your life. Your thoughts control your reality.
The Law of Optimism — A positive mental attitude goes hand in hand with success and happiness.
The Law of Change — Change is inevitable. Change is the only constant in life.
“Curiously, the more responsibility that you accept, the more people will want to help you; the less responsibility that you accept, the less people will want to have anything to do with you.”
“Act as if it were impossible to fail, and it shall be. When you imagine that your success will be guaranteed if you simply take action and you act on that premise, a whole series of forces begins to support you and move you toward the attainment of your desires. When in doubt, act as if it were impossible to fail, and push forward.”
“Success is best achieved when you are clear about the goal, but flexible about the process of attaining it. Flexibility is considered to be perhaps the most important single quality necessary for success in our competitive society.”
The Laws of Achievement:
The Law of Control — You feel positive about yourself to the degree to which you feel you are in control of your own life.
The Law of Responsibility — You are completely responsible for everything you are and have and everything you become and achieve.
The Law of Compensation — You are always fully compensated for what you do.
The Law of Service — Your rewards will always be in direct proportion to the value of your service to others.
The Law of Applied Effort — All things are amenable to hard work.
The Law of Overcompensation — You must continually look for opportunities to go beyond the requirements of your job.
The Law of Preparation — Perfect performance is preceded by painstaking preparation.
The Law of Forced Efficiency — The more things you have to do in a limited time, the more you’ll be forced to work on your most important tasks.
The Law of Decision — Every great leap forward in life is preceded by a clear decision that leads to action. Act boldly, and unseen forces will come to your aid.
The Law of Creativity — Every advance in human life begins with an idea in the mind of one person.
The Law of Flexibility — Success is best achieved when you are clear about the goal but flexible about the process of attaining it.
The Law of Persistence — Your ability to persist in the face of setbacks and disappointments is your measure of your belief in yourself and your ability to succeed.
“You can’t be looking for the good and be negative or unhappy at the same time. Your subconscious mind can only hold one thought at a time, either positive or negative. If you deliberately choose to hold positive thoughts and dwell upon them, the negative thoughts simply can’t get in.”
The Laws of Economics:
The Law of Ambition — Every act you engage in is an attempt to improve your conditions in some way. Human beings are goal-driven organisms.
The Law of Minimum Effort — You always seek to get what you want with the least possible effort. Because you value your time, money, energy, and resources, you do everything possible to conserve them.
The Law of Maximization — You always seek to obtain the highest possible return for your expenditure of time, money, or resources.
The Law of Time Preference — Because your time is your life and you value your life, you always prefer to have any desire satisfied earlier rather than later. People prefer immediate gratification to delayed gratification.
The Law of Vanity — You are egotistical and self-centered. You place a high value on your appearance, opinions, choices, and relationships, and on the way you’re treated by others.
The Law of Ignorance — Every act you engage in is characterized by some uncertainty with regard to the outcome, because you can never know everything there is to know about anything.
The Law of Expediency — People always strive to get the things they want the fastest and easiest way possible, without regard to the secondary consequences of their actions.
The Law of Duality — There are always two reasons given for doing anything: the reason that sounds good, and the real reason.
The Law of Secondary Consequences — Every action will have a direct consequence as well as indirect or secondary consequences.
The Law of Unintended Consequences — The ultimate consequences of many actions are far worse than if nothing had been done in the first place.
The Law of Choice — Every human action is a choice, and the choice is always based on the dominant values of the individual at that moment. Both actions and decisions not to act are choices that have consequences.
The Law of the Excluded Alternative — Whenever you choose to do something, you are simultaneously rejecting or excluding all other choices at that moment.
The Law of Subjective Value — The value of any good or service is completely personal. It is determined by what a person is willing to pay for it.
The Law of Marginality — What the last customer will pay for the last item determines the price of the whole supply.
The Law of Economic Substitution — Whenever a good or service increases in price, customers seek out substitutes that will yield them the same satisfaction at lower prices.
“The quantity and quality of your contribution in comparison with those of others, and the value that people place on those contributions, will determine exactly how much you’re paid.”
“One of the smartest things you can do is to invest 3 percent of your income, or more, every month, and one hour of your time every day into increasing your earning ability and building your human capital. This commitment to personal and professional development will pay off in greater measure than you can believe. Your return on the investment of your time and money into yourself can be extraordinary.”
The Laws of Self-Fulfillment:
The Law of Growth — If you’re not growing, you’re stagnating.
The Law of Practice — Whatever you practice over and over again and often enough becomes a new habit.
The Law of Accumulation — Every great life is an accumulation of hundreds and thousands of efforts and sacrifices that no one else sees or appreciates.
The Law of Incremental Improvement — Mastery and excellence in any field are the results of countless efforts of self-development over an extended period of time.
The Law of Self-Development — You can become whatever you want in life, if you’ll just learn what you need to know in order to achieve it.
The Law of Talents — Your greatest opportunities lie in the development and exploitation of your inborn talents and abilities.
The Law of Excellence — The quality of your life will be determined by the depth of your commitment to excellence, more than by any other factor.
The Law of Opportunity — Within every setback or obstacle there lies the seed of an equal or greater benefit or opportunity.
The Law of Courage — If you confront the thing you fear, the death of fear is certain.
The Law of Applied Effort — All great achievement is preceded and accompanied by hard work.
The Law of Giving — It is more blessed to give than to receive. It’s more profitable as well.
The Law of Affirmation — Whatever you repeat to yourself often enough will eventually be accepted by your subconscious mind as a fact, and will become a part of your beliefs.
The Law of Optimism — A positive mental attitude is closely associated with success in virtually every area of life.
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OK, that’s it for now…
I’ve got plenty more excellent book recommendations coming your way soon though!
There’s also my YouTube channel, where I publish book reviews, reading updates, and more each week.
And if you want to learn how I’ve built an audience of 160,000+ followers across social media, became a full-time creator, and how I’m rapidly growing my audience and my profits in 2025, join us inside Creator Launch Academy and that’s exactly what I’ll teach you — we’d love to have you in the community!
With that said, I hope you enjoyed this edition of The Reading Life, and enjoy the rest of your day!
Until next time…happy reading!
All the best,
Matt Karamazov
P.S. Whenever you're ready, here are two more ways I can help you:
Creators: Book a 1-1 strategy call with me and I’ll show you how to reach $5K/month in revenue by following a custom plan that we’ll build together.
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